Moment of Impact #1
- Andrew O'Loughlin
- Jan 30
- 1 min read
A friend just asked my son to join a new club - it was a bit of a spark and away he went 🏃🏽♀️ 🏃🏽♂️😁
It's the moment that we call ‘the Trigger’ that leads people to get involved in your sport or event.
It may be the same for you.
Some 'thing' inspired you to sign up for an event, join a team or a club… a trigger that ignited your interest ⚡ .
So in terms of the influential moments of a pathway or journey with your sport or event, identifying and harnessing these triggers can be game-changers.
ALWAYS REMEMBER - THESE FIRST IMPRESSIONS MATTER.
We've always been told this, and the evidence supports it. Those moments that start someone’s journey into a new experience are pivotal.
The trigger is the starting point, and if we can ignite that aspiration we can watch our participation grow… 📈
So now recognising and nurturing these moments is crucial.
Friends, family, or a persuasive social media post.... 'the experience' will be at the source, and by strategically designing these 'trigger moments', we can attract more participants, for you.
𝘐'𝘮 𝘩𝘦𝘭𝘱𝘪𝘯𝘨 𝘴𝘱𝘰𝘳𝘵𝘴 𝘨𝘦𝘵 𝘮𝘰𝘳𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘪𝘯𝘷𝘰𝘭𝘷𝘦𝘥 𝘴𝘰 𝘸𝘦 𝘢𝘳𝘦 𝘮𝘢𝘱𝘱𝘪𝘯𝘨 𝘵𝘩𝘦 𝘫𝘰𝘶𝘳𝘯𝘦𝘺𝘴 𝘢𝘯𝘥 𝘱𝘢𝘵𝘩𝘸𝘢𝘺𝘴 𝘧𝘰𝘳 𝘴𝘱𝘰𝘳𝘵𝘴.
𝘐𝘧 𝘸𝘦 𝘤𝘢𝘯 𝘩𝘦𝘭𝘱 𝘺𝘰𝘶, 𝘱𝘭𝘦𝘢𝘴𝘦 𝘭𝘦𝘵 𝘮𝘦 𝘬𝘯𝘰𝘸.
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